Tuesday, January 15, 2013
Hello all, can you believe we are already half way through January?
Many companies are still away on their break although most are making their way back this week. I hope you have all had a safe and enjoyable holiday season.
January also means that pre season football training begins again and football season is again within sight.
The great thing about running your own on line business is that it gives you a chance to get involved in other things that you are passionate about.
I have been involved with the Happy Valley Football Club now for 10 years, as a coach, the President, general committee etc. I am now the Sponsorship Director for the club.
Sponsorship is so important in assisting a football club not only achieve success but in enabling the club to provide facilities that will attract firstly juniors and their parents to the club and secondly to attract senior players and their wives.
In the time I have been at the football club I have seen it evolve from having its change rooms in a shed at the Northern end of the Sports Park to having a beautiful new facility under the main roof of the club. We have erected lighting that enables us to host night football, raised coaches boxes, new indoor signage, better practice equipment etc.Much of the improvements have been made possible by our wonderful sponsors, some whom have been involved for many years others who have been involved for only a short time.
In the past three years I have taken on the role as Sponsorship Director taking over from Ross Schurgott who did a magnificent job over many years. It has been a most rewarding position which has allowed me to get to know many of the people who have made this club great.
For the Happy Valley Football Club sponsorship is not just about asking any company or anyone for money, it is about forging a long term relationship in which both parties may prosper. For companies it is a great way to market and network their business to a club with almost 1000 members. For the football club we encourage our members in many different ways to do their business with those companies who are assisting their kids/husbands etc.
In the main we only look to have a one sponsor from each category unless an other arrangement has been made. This allows us to promote the sponsors service without confusion.
Over the past couple of years we have promoted our sponsors in the following ways.
. Indoor Signage
. Oval Signage
. Web Site
. Social Media
. Sponsors Expo
. Sponsors Dinners
. Registration and Family Day
. Mobile Signage
. The Boot on a weekly basis
. Rossco's Wheel
. Presentation Nights
. Electronic Scoreboard Sunday Grand Final Day
If you or your company would like to be involved as a sponsor of the Happy Valley Football Club then please get in touch with Steve Davenport 0434 685 119 at any time to discuss the many packages available.
Please feel free to make any constructive comments on this and any other of my blogs as I am interested to receive many different points of view.
Steve Davenport
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